Franchising in Africa

Africa is one of the most promising continents for franchise brands. Indeed, countries such as Nigeria, South Africa, Rwanda are at the top of the lists of countries with the strongest economic growth in the world. In addition, the continent offers international retailers a positive demographic curve, rising purchasing power and modernizing consumer habits. Experts […]

The franchise barometer in Tunisia and comparison with Africa (2016-2021)

Wefranchiz, conducted surveys between 2016 and 2021 on a sample of 500 adults in Greater Tunis between 25 and 55 years old on the perception of Tunisians on the franchise. These statistics will be compared in this article with the results of a study conducted by the “African Franchise Center” which set up an index […]

Franchises in Tunisia, a new bet on the future?

Economic innovations and the desire to boost job-creating sectors greatly favor the multiplication of franchises in Tunisia. This government will is helped in this by a tax system adapted to franchises, always with the aim of allowing an increase in the purchasing power of Tunisians and an increase in the number of jobs created thanks […]