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Terminal 'A

Terminal 'A is a Tunisian café-restaurant founded in 2020, offering a culinary journey around the flavors of the world. 28 units (20 owned, 5 franchised, 3 international) in 5 years. One of the fastest success stories in Tunisian dining.

Total investment

89 010 EUR

Minimum personal contribution

59 340 EUR

Target countries

Tunisia

Locations

28

The concept

Terminal 'A

Terminal 'A is a Tunisian café-restaurant that invites its customers to discover a festival of flavors centered around delicious pasta and a friendly cuisine. A modern dining concept designed to travel through flavors, in a warm and contemporary atmosphere.

Network specifics

  • 28 active units (20 owned, 5 franchised in Tunisia, 3 international) — among the most dynamic networks in the country
  • Traveler café-restaurant concept: flavors of the world, escape and discovery ambiance
  • All-day menu (breakfast, lunch, dinner, snacking), strong digital presence
  • 20-day training included in the franchise package
  • 6% royalty on revenue, 5-year contract
  • Territorial exclusivity guaranteed by area

The concept in pictures

Photos

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The story of Terminal 'A

Founder's Vision

The founders of Terminal 'A wanted to create a restaurant that is more than just a place to eat: a space where one departs. The name "Terminal 'A" is intentional - it is the starting point for all journeys.Their vision:to offer a culinary experience that transports the customer, surprises them, and makes them want to return to discover a new destination.

Cuisine is the passport, the restaurant is the terminal. In just 5 years, 28 units including 3 international confirm that this vision has found its market, in Tunisia and beyond its borders.

Concept Values

• **Escape**:each visit is an invitation to travel without leaving your city, through flavors
• **Diversity**:a menu open to the flavors of the world, regularly renewed and enriched
• **Traveling ambiance**:a coherent decor, a strong and memorable visual identity
• **Speed**:an efficient service for quick lunches and relaxed dinners
• **Scalability**:28 units in 5 years - the most convincing proof that a concept delivers on its promises

Reason for franchise development

Terminal 'A has built one of the most dynamic restaurant networks in Tunisia in 5 years. Franchising is the main driver of this accelerated growth.

The Terminal 'A franchise offers:
• Complete turnkey concept (menu, equipment, training, visual identity)
• 20 days of initial training covering cooking, service, and management
• 6% royalty on revenue, support at opening and ongoing follow-up
• A network of 28 units to draw inspiration from daily

Founded in 2020

Where Terminal 'A is looking to open

Select a country to see the regions open for development.

TunisArianaBen ArousManoubaNabeulZaghouanBizerteBéjaJendoubaLe KefSilianaSousseMonastirMahdiaSfaxKairouanKasserineSidi BouzidGabèsMédenineTataouineGafsaTozeurKébili

24 regions recorded for Tunisia.

Financial and contractual terms

Entry Fee

7 418 EUR

Minimum personal contribution

59 340 EUR

Royalties

6% of revenue

Advertising Fee

1% of revenue

Total Investment

89 010 EUR

*Excluding commercial space

Contract Duration

5 years

Average Surface

40 m2

Training

20 days

Figures are indicative and may vary depending on location and size of premises.

The profile Terminal 'A is looking for

How demanding the brand is on each family of criteria, and what it expects in detail.

Management and autonomy

100 %High

4 of 4 criteria selected · 19% of the total weight

  • Daily operational decisions requiredHigh
  • Daily team management requiredHigh
  • High autonomy requiredHigh
  • KPI monitoring requiredHigh

Financial capacity

92 %High

4 of 4 criteria selected · 18% of the total weight

  • Minimum personal contribution requiredHigh
  • Needs financial resilienceHigh
  • Needs safety cash bufferHigh
  • Needs external financing accessMedium

Commercial skills

92 %High

4 of 4 criteria selected · 18% of the total weight

  • Brand promotion skills requiredHigh
  • Conversion and loyalty skills requiredHigh
  • Frequent customer interaction requiredHigh
  • Local sales actions requiredMedium

Availability and involvement

83 %High

4 of 4 criteria selected · 16% of the total weight

  • Daily involvement requiredHigh
  • Network actions participation requiredHigh
  • Frequent field presence requiredMedium
  • Full-time availability requiredMedium

Local roots

83 %High

4 of 4 criteria selected · 16% of the total weight

  • Geographic proximity is keyHigh
  • Local opportunity understanding requiredHigh
  • Local market knowledge requiredMedium
  • Local partner network building requiredMedium

Industry experience

67 %Medium

4 of 4 criteria selected · 13% of the total weight

  • Prior industry experience requiredMedium
  • Similar experience improves performanceMedium
  • Specific know-how requiredMedium
  • Technical or regulated operations requiredMedium

How to become a Terminal 'A franchisee

The same path for every brand in the network.

  1. Contact request on the platform wefranchiz.com

  2. Visit to a restaurant, discovery meal, meeting with the founders

  3. Application file

    profile, area, location, financial capacity

  4. Feasibility study and site approval

  5. Signing of the franchise contract (5 years, 6% royalty on revenue)

  6. Initial training

    20 days - cooking, service, management, marketing

  7. Supported opening

    presence of franchisor team, local marketing launch

  8. Ongoing support

    new seasonal menus, quality audits, operational support

Frequently asked questions about franchising

The points that most often stop a candidate, answered plainly.

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